Nirobi exists to celebrate pleasure, confidence, and connection—for everyone who works here and everyone we serve.
That might sound bold, maybe even a little cheeky, but it’s the truth. Our purpose comes to life when our team feels empowered, inspired, and proud to bring more joy into the world—one conversation, one product, and one blissful moment at a time.
OUR MISSION
Our mission didn’t come from business school playbooks, industry gurus, or some glossy brand strategy deck. It’s simply how we’ve been doing things since the day Nirobi began—openly, joyfully, and with unapologetic passion for self-pleasure and positivity. So, we decided to put it into words.
Make the best things.
Make the best things.
The most beautiful, body-loving, pleasure-enhancing things we can dream up.
Things that feel as good for your confidence as they do for your body.
Things designed with care, inclusivity, and just the right amount of mischief.
Succeed At The Expense Of Nobody.
Succeed At The Expense Of Nobody.
The majority of people who bring Nirobi products to life work in our trusted partner factories. They may not be direct Nirobi employees, but they are just as entitled to safety, respect, fair pay, and a life filled with dignity and joy. Our success means nothing unless they share in it. We work closely with our partners to ensure ethical production, safe working environments, and fair wages. We visit regularly, listen openly, and commission independent audits—because accountability is more than a promise, it’s our responsibility.
Treat Our Customers As Peers.
Treat Our Customers As Peers.
Our customers are smart, capable adults who can spot insincerity faster than a bad pickup line. They expect honesty, and they deserve it. So we’re open about what we’re creating, how we’re doing it, and why it matters. If we mess up, we own it and put it right. We learn a lot from the people who use our products—which is why we keep our conversations two-way: full of warmth, wit, and respect. We don’t just welcome feedback; we actively invite it, because collaboration makes us better. And this isn’t just about those who enjoy our toys—it’s about our resellers, media friends, industry partners, and anyone who shares our vision of pleasure without compromise.
Use Our Voice To Inspire Positive Change.
Use Our Voice To Inspire Positive Change.
We don’t have billion-pound marketing budgets or lobbyists on speed dial—and honestly, we wouldn’t want them. What we do have is a voice. And we’re going to use it to stand up for the things we believe in: body autonomy, sexual wellness, gender equality, inclusivity, and pleasure without shame. If sharing our passion inspires even one person to take action, explore themselves, or spark a conversation that matters, then we’re doing something right.
Seek Happiness Over Growth.
Seek Happiness Over Growth.
This means two things. First, it’s about building a company that’s genuinely fun—for us and for the people we work with. We hire people who share our passion and our playfulness, and we give them the freedom to work when and where they thrive. We design products we genuinely want to use, love, and recommend to our friends.
Second, it’s about staying true to ourselves. We believe a close-knit team and full independence are the keys to pursuing our mission without compromise. We won’t trade our values for quick wins or faster growth. No matter how tempting the opportunity, we’ll stick to our guns—and our toys.
We’ve been investor-free since the beginning.
In 2023, our female founder had a simple but powerful realisation: pleasure shouldn’t be complicated, awkward, or hidden away. What started as a personal mission to create something beautiful, body-safe, and genuinely satisfying quickly became a calling.
With no investors, no outside funding, and no one telling us to tone it down, Nirobi was built from the ground up—bootstrapped with grit, passion, and a belief that sexual wellness deserves better. Along the way, investors have knocked on our door, intrigued by our growth and the space we’re carving out. We’ve politely declined. Independence is what lets us design without compromise, speak our truth, and stay rooted in our values—not someone else’s agenda.
Every product we make is something we truly want to use ourselves, crafted to bring confidence, connection, and joy to as many people as possible. From day one, our business has been built on our own terms—unapologetically, inclusively, and with plenty of pleasure along the way.
Wanna Work Somewhere That’s Actually Fun?
We believe the best work happens when everyone has a voice and feels free to bring their full, fabulous selves to the table. At Nirobi, we’re all about equality and inclusivity—across race, gender, age, religion, identity, body type, and life experience—because we know a diverse team doesn’t just spark more creativity, it makes every day a lot more fun.
We want our crew to feel empowered, respected, and safe to share ideas (and the occasional inappropriate joke). We’re building products that celebrate pleasure for everyone, and that mission starts with the people who make them.
Check out our current opportunities—and while we might not be able to reply to every application, we promise every single one gets read. If you’re smart, kind, and have a knack for mixing great ideas with good vibes, you’ll fit right in.