Let’s get one thing straight: lube isn’t optional, it’s essential.
You may be flying solo, enjoying partnered play, or just experimenting, lube is the unsung hero of a great sex life. Forget the outdated myth that “needing lube” means something’s wrong. In reality, using lube is one of the healthiest, most pleasure-boosting choices you can make in the bedroom*
Here’s why we’re such passionate lube evangelists, and why you should be, too.
1. Lube Makes Everything Feel Better
Sex, no matter what kind, feels better with lube. Full stop.
Solo play? Lube makes your hand or toys glide like silk.
Partnered play? It reduces friction so everyone enjoys the moment.
Anal play? Essential, your body doesn’t produce natural anal lubrication, so lube keeps things comfortable and safe.
Think of it like moisturiser for your skin: once you try it, you’ll wonder how you ever lived without it.
2. It’s Good for Your Body
Friction without enough lubrication can cause tiny micro-tears in the skin, which can lead to irritation, soreness, or even infections.
A generous layer of lube keeps your skin protected, reduces the risk of injury, and supports a healthier, happier sex life.
3. Lube Boosts Your Pleasure
Want stronger orgasms? Better sensations? Lube is your best friend.
By reducing friction, lube lets you focus on the good feelings, whether that’s the deep, delicious slide of penetration, the buzzing glide of your favourite toy, or the smooth tease of fingers exploring your body.
4. It’s Totally Normal... and Sexy
Needing lube isn’t about being “dry.” Hormonal shifts, stress, medications, and even where you are in your cycle can affect natural lubrication.
But here’s the truth: everyone benefits from lube. It’s not a backup plan; it’s a pleasure enhancer. Keeping it within reach, on the nightstand, in the shower, even in your handbag, is just smart.
5. The Right Lube for the Right Play
Choosing the right lube can make your experience even better:
Water-based lube: Great for all types of play and safe with all toys and condoms.
Silicone-based lube: Longer-lasting and perfect for water play (but avoid with silicone toys).
Hybrid lubes: A silky blend of water and silicone for the best of both worlds.
Pro tip: Experiment to find your favourite. What works for penetrative sex might be different from what feels best with your favourite vibrator.
6. It’s Self-Care, Not an Extra
Think of lube as a way to honour your pleasure. It says, “My body deserves comfort and joy.”
And when you make pleasure a priority, everything else, confidence, communication, connection, naturally follows.
7. It Makes Sex Safer
Beyond reducing micro-tears, lube can also:
* Make condoms less likely to break.
* Help with safe and comfortable anal exploration.
* Reduce inflammation and discomfort, especially during longer sessions.
Healthy sex is safe sex, and lube is part of that toolkit.
Lube isn’t just a “nice-to-have.” It’s a game-changer for your body, your pleasure, and your overall sexual health.
So next time you’re in the mood, don’t be shy, reach for that bottle, slather it on, and slide into the kind of fun that feels as good as it should.
Because when it comes to pleasure, lube is life.
